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portada Gastronomy, Tourism and the Media (Aspects of Tourism)
Type
Physical Book
Publisher
Author
Year
2016
Language
English
Pages
256
Format
Paperback
ISBN13
9781845415730
Categories

Gastronomy, Tourism and the Media (Aspects of Tourism)

Warwick Frost; Jennifer Laing; Gary Best; Kim Williams; Paul Strickland; Clare Lade (Author) · Channel View Publications · Paperback

Gastronomy, Tourism and the Media (Aspects of Tourism) - Warwick Frost; Jennifer Laing; Gary Best; Kim Williams; Paul Strickland; Clare Lade

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Origin: U.S.A. (Import costs included in the price)
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Synopsis "Gastronomy, Tourism and the Media (Aspects of Tourism)"

This book examines and analyses the connections between gastronomy, tourism and the media. It argues that in the modern world, gastronomy is increasingly a major component and driver of tourism and that destinations are using their cuisines and food cultures in marketing to increase their competitive advantage. It proposes that these processes are interconnected with film, television, print and social media. The book emphasises the notion of gastronomy as a dynamic concept, in particular how it has recently become more widely used and understood throughout the world. The volume introduces core concepts and delves more deeply into current trends in gastronomy, the forces which shape them and their implications for tourism. The book is multidisciplinary and will appeal to researchers in the fields of gastronomy, hospitality, tourism and media studies.

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