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The Fundamentals of Business-To-Business Sales & Marketing
John Coe
(Author)
·
McGraw-Hill Companies
· Hardcover
The Fundamentals of Business-To-Business Sales & Marketing - Coe, John
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Origin: Chile
(Import costs included in the price)
It will be shipped from our warehouse between
Thursday, June 06 and
Monday, June 17.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "The Fundamentals of Business-To-Business Sales & Marketing"
B2B sales and marketing executives have been hard-hit by increasing sales demands, plummeting budgets, and highly touted techniques that promise more than they deliver. The Fundamentals of Business-to-Business Sales & Marketing shows executives how to integrate traditional B2B selling methods with effective and proven new technologies.Covering database marketing, microclustering, accurate ROI measurement, and more, this no-nonsense book provides a dynamic, hands-on approach for selling more while spending less, and meeting today's relentless revenue and margin demands.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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