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Whose Space Is It Anyway?: Place Branding and the Politics of Representation
Cohen-Avenel, Pascale ; Roberts, Graham (Author)
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P.I.E-Peter Lang S.A., Editions Scientifiques
· Paperback
Whose Space Is It Anyway?: Place Branding and the Politics of Representation - Cohen-Avenel, Pascale ; Roberts, Graham
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Origin: U.S.A.
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Synopsis "Whose Space Is It Anyway?: Place Branding and the Politics of Representation"
This volume examines the potentially deleterious impact of place branding on the social fabric, ecosystems and local economies of the places concerned. As the different essays show, place branding is a fundamentally political practice, often driven by hidden agendas that marginalize certain groups within society. Contributors explore place branding from a wide variety of angles, including: the role played by the visual arts in city branding; the applied arts, and speci cally the fashion industry's potential for shaping perceptions of a particular place; the different ways in which sport has been exploited by the political elites; the role of design in place branding, including the architectural design of sports stadia; and the potentially insidious economic and societal consequences of excessive consumption of branded places.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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