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portada Your Amazing Brand Story: How to help more people & make more money
Type
Physical Book
Author
Language
Inglés
Pages
176
Format
Hardcover
Dimensions
21.6 x 14.0 x 1.4 cm
Weight
0.36 kg.
ISBN13
9781922691217

Your Amazing Brand Story: How to help more people & make more money

Tim Wood (Author) · Fit Brand Pty Ltd · Hardcover

Your Amazing Brand Story: How to help more people & make more money - Wood, Tim

New Book

£ 28.11

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Wednesday, August 07 and Monday, August 19.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Your Amazing Brand Story: How to help more people & make more money"

IS THERE A SECRET TO BUSINESS GROWTH? Yes, there is. And it may not be what your think ... Telling better stories in business is not about thinking up clever words, images or jingles that will make your products or services seem a little more schmick. That's called advertising.Stories are about people. Stories embed emotion into a transaction. Great stories linger and make your brand distinctive, trusted and in time, loved.For over three decades, former Nike marketing executive, Tim Wood has studied and worked as a storyteller. In Your Amazing Brand Story, Tim steps you through the formula used by the best brands in the world, big and small, as he takes you on a journey of how to discover and share your own brand story. "To be a better storyteller you must first fully understand the hopes and dreams of those you seek to serve - not just what they say they want but uncover what motivates them deep inside. Only then can you take them on the journey." In a world where people seek the truth, brands who are straight up, humble and human are being rewarded. That is the power of Your Amazing Brand Story - to give your brand the compass and voice to be your foundation for growth.If telling stories in business fascinates, excites or even scares you, you've picked up the right book. It's time to stand out by telling Your Amazing Brand Story.

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The book is written in English.
The binding of this edition is Hardcover.

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