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portada Cine y publicidad (in Spanish)
Type
Physical Book
Author
Publisher
Language
Spanish
Pages
202
Format
Paperback
ISBN
8470742345
ISBN13
9788470742347
Categories

Cine y publicidad (in Spanish)

Francisco Perales Bazo (Author) · Fragua · Paperback

Cine y publicidad (in Spanish) - Francisco Perales Bazo

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£ 21.87

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  • Condition: New

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Origin: Spain (Import costs included in the price)
It will be shipped from our warehouse between Friday, July 05 and Friday, July 12.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Cine y publicidad (in Spanish)"

No podemos referirnos al fenómeno cinematográfico sin hablar de promoción, de estrategias comerciales y de marketing. El cartel, los trailers, las marquesinas y los spots publicitarios son algunos de los resortes publicitarios que la industria fílmica se ha apropiado para implantar sus productos en el mercado internacional. Esta obra pretende aproximarse a las relaciones entre el cine y la publicidad entre sus múltiples variantes.

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The book is written in Spanish.

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The binding of this edition is Paperback.

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