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portada Tabvertising. Formatos Y Estrategias
Type
Physical Book
ISBN
8490293961
ISBN13
9788490293966
Categories

Tabvertising. Formatos Y Estrategias

Antonio Salvador Sanjuan Pérez (Author) · Sandra Martínez Costa (Author) · Oberta Uoc Publishing S. L · Physical Book

Tabvertising. Formatos Y Estrategias - Varios Autores

New Book

£ 16.51

  • Condition: New
Origin: Colombia (Import costs included in the price)
It will be shipped from our warehouse between Thursday, July 04 and Wednesday, July 17.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Tabvertising. Formatos Y Estrategias"

Las tabletas digitales han revolucionado el mercado de los dispositivos móviles y han cambiado la forma en la que el usuario interactúa con la publicidad. Se han definido nuevas estrategias, nuevas tipologías de apps, nuevos formatos interactivos y no interactivos; y se han encontrado grandes posibilidades para los anuncian

tes. Este libro pretende mostrar algunas de las estrategias publicitarias más comunes

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