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portada The Delta Project: Discovering new Sources of Profitability in a Networked Economy: Discovering Sources of Value in the new Economy (Discovering Sources of Value in the new Discovering new Sour)
Type
Physical Book
Year
2001
Language
English
Pages
278
Format
Hardcover
ISBN13
9780333962459
Edition No.
2001

The Delta Project: Discovering new Sources of Profitability in a Networked Economy: Discovering Sources of Value in the new Economy (Discovering Sources of Value in the new Discovering new Sour)

A. Hax; D. Wilde (Author) · Palgrave Macmillan · Hardcover

The Delta Project: Discovering new Sources of Profitability in a Networked Economy: Discovering Sources of Value in the new Economy (Discovering Sources of Value in the new Discovering new Sour) - A. Hax; D. Wilde

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  • Condition: Used
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Synopsis "The Delta Project: Discovering new Sources of Profitability in a Networked Economy: Discovering Sources of Value in the new Economy (Discovering Sources of Value in the new Discovering new Sour)"

Emerging from the authors' work with companies such as Coca-Cola, Motorola, 3M, General Motors and Unilever, The Delta Projec t provides a unique model through which to develop strategy in the new economy. Hax and Wilde examine how globalization, deregulation and the emergence of the internet infrastructure have changed the rules for success and identify three distinct strategic positions that can be used to realign the direction of your business. Introducing new models of 'bonding', 'complementors' and 'customer lock-in' this book provides a fundamental shift in the way we think about competitive positioning.

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