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A Design Driven Guide for Entrepreneurs
Rhea Alexander; Rose Pember; Joseph Press; Kiely Sweatt (Author)
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Routledge
· Paperback
A Design Driven Guide for Entrepreneurs - Rhea Alexander; Rose Pember; Joseph Press; Kiely Sweatt
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Synopsis "A Design Driven Guide for Entrepreneurs"
A new wave of entrepreneurs is leading a global paradigm shift towards values-driven business. This book empowers you to challenge the status quo and create value through its unique and adaptive approach to venture-building by design.Authored by a multidisciplinary team of practicing design strategists, business leaders, academics, and entrepreneurs, this hands-on guide models strategic design as a mindset for starting up: framing problems, applying methods, identifying opportunities, and creating pathways forward through futures and systems thinking. Carefully curated case studies of young impact-driven entrepreneurs along with resources, including action-based frameworks, diagrams, and templates for founders to replicate, and a reader's checklist to enable the transformation of daily practice, will open new dimensions that amplify the global shift towards a more regenerative world and a multiverse of possibilities.Are you ready to journey to places where ideas for products, services, and experiences transform how we live and work? Then this guide is for you: the Design-Driven Entrepreneur.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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