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portada B2b Online Marketing
Type
Physical Book
Year
2011
Language
English
Pages
124
Format
Paperback
ISBN13
9783639382747

B2b Online Marketing

Klipan Helena (Author) · Av Akademikerverlag · Paperback

B2b Online Marketing - Klipan Helena

New Book

£ 56.81

  • Condition: New
Origin: Spain (Import costs included in the price)
It will be shipped from our warehouse between Friday, June 28 and Tuesday, July 09.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "B2b Online Marketing"

Never before has the business environment of companies changed so quickly. People, industries and nations are increasingly interconnected. This trend is driven by the Internet. Every corporation needs to be aware of what impact the Internet has on its business environment as well as to understand which benefits it offers them. For this purpose companies first have to comprehensively understand how the medium of the Internet generally works and how it affects entrepreneurial activity. Afterwards, one has to recognize that processes on the web work differently than in traditional business. They are faster, more efficient and partly function in opposite directions compared to classical procedures. Even within the business processes of the Internet, there are fundamental differences between B2B and B2C approaches. Companies need to recognize their current positioning on the Internet, understand how business partners act over the Internet and identify appropriate information and transaction channels. Thus, to let your business prosper, it is time for a new twist to existing business - with E-Marketing.

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