Share
Behavioral Data Analysis With r and Python: Customer-Driven Data for Real Business Results
Florent Buisson
(Author)
·
O'Reilly Media
· Paperback
Behavioral Data Analysis With r and Python: Customer-Driven Data for Real Business Results - Buisson, Florent
£ 57.59
£ 63.99
You save: £ 6.40
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My WishlistsIt will be shipped from our warehouse between
Monday, May 27 and
Tuesday, May 28.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Behavioral Data Analysis With r and Python: Customer-Driven Data for Real Business Results"
Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorithms and predictive analytics tools treat customer behavioral data, such as clicks on a website or purchases in a supermarket, the same as any other data. Instead, this practical guide introduces powerful methods specifically tailored for behavioral data analysis. Advanced experimental design helps you get the most out of your A/B tests, while causal diagrams allow you to tease out the causes of behaviors even when you can't run experiments. Written in an accessible style for data scientists, business analysts, and behavioral scientists, this practical book provides complete examples and exercises in R and Python to help you gain more insight from your data--immediately. Understand the specifics of behavioral data Explore the differences between measurement and prediction Learn how to clean and prepare behavioral data Design and analyze experiments to drive optimal business decisions Use behavioral data to understand and measure cause and effect Segment customers in a transparent and insightful way
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
✓ Producto agregado correctamente al carro, Ir a Pagar.