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portada Brandlife: Cafes & Coffeehouses: Integrated Brand Systems in Graphics and Space
Type
Physical Book
Publisher
Year
2016
Language
English
Pages
256
Format
Paperback
ISBN13
9789887714811

Brandlife: Cafes & Coffeehouses: Integrated Brand Systems in Graphics and Space

Victionary (Author) · Victionary · Paperback

Brandlife: Cafes & Coffeehouses: Integrated Brand Systems in Graphics and Space - Victionary

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Synopsis "Brandlife: Cafes & Coffeehouses: Integrated Brand Systems in Graphics and Space"

An exciting new series from industry leader Victionary, Brandlife examines immersive brand experience across a variety of consumer or service related businesses in the fields of hospitality, retail and dining. Each volume explores a distinct business type and how the standouts work to build a cohesive brand strategy through the integration of graphic identity with space design. It begins with Cafs and Coffee Shops, which profiles distinct brands from the refined to the playful which integrate all aspects of design, from interiors and furniture design, to signage and packaging. Features projects by multidisciplinary studios as well as collaborative teams of graphic designers, makers, and architects, alongside interviews revealing how they work together to realize their unique visions.

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