Share
Bright Signals: A History of Color Television (Sign, Storage, Transmission)
Susan Murray (Author)
·
Duke University Press
· Hardcover
Bright Signals: A History of Color Television (Sign, Storage, Transmission) - Susan Murray
£ 87.30
£ 97.00
You save: £ 9.70
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My WishlistsIt will be shipped from our warehouse between
Wednesday, June 05 and
Thursday, June 06.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Bright Signals: A History of Color Television (Sign, Storage, Transmission)"
First demonstrated in 1928, color television remained little more than a novelty for decades as the industry struggled with the considerable technical, regulatory, commercial, and cultural complications posed by the medium. Only fully adopted by all three networks in the 1960s, color television was imagined as a new way of seeing that was distinct from both monochrome television and other forms of color media. It also inspired compelling popular, scientific, and industry conversations about the use and meaning of color and its effects on emotions, vision, and desire. In Bright Signals Susan Murray traces these wide-ranging debates within and beyond the television industry, positioning the story of color television, which was replete with false starts, failure, and ingenuity, as central to the broader history of twentieth-century visual culture. In so doing, she shows how color television disrupted and reframed the very idea of television while it simultaneously revealed the tensions about technology's relationship to consumerism, human sight, and the natural world.