Book Changing Minds: The Art and Science of Changing Our Own and Other Peoples Minds Gardner, Howard

portada Changing Minds: The Art and Science of Changing Our Own and Other Peoples Minds

Type

Physical Book

Author

Howard Gardner

Publisher

Harvard Business Review Press

Language

English

Pages

272

Format

Paperback

Dimensions

20.9 x 13.9 x 1.9 cm

Weight

0.27 kg.

ISBN

1422103293

ISBN13

9781422103296

Synopsis "Changing Minds: The Art and Science of Changing Our Own and Other Peoples Minds"

Think about the last time you tried to change someone's mind about something important: a voter's political beliefs; a customer's favorite brand; a spouse's decorating taste. Chances are you weren't successful in shifting that person's beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind - and offers ways to influence that process. Remember that we don't change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.

Howard Gardner

(Author)

View Author's Page

Howard es profesor de la cátedra de cognición y educación John H. & Elisabeth A. Hobbs en la Graduate School of Education de Harvard y director del Harvard Project Zero. Es Doctor Honoris Causa por varias universidades como Tel Aviv, Princeton y Mc Gill. Ha sido galardonado con el premio de la Fundación John D. & Catherine T. MacArthur además de otros veintiún títulos honoríficos; también es autor de una extensa obra literaria. En 2011, ha sido premiado con el Príncipe de Asturias de Ciencias Sociales.

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