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Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics
Trevor A. Smith
(Author)
·
Kenroy C. Wedderburn
(Author)
·
Lexington Books
· Hardcover
Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics - Smith, Trevor A. ; Wedderburn, Kenroy C.
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Origin: U.S.A.
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Synopsis "Compulsive Buying: Consumer Traits, Self-Regulation, and Marketing Ethics"
Compulsive Buying: Consumer Traits, Self-Regulation and Marketing Ethics presents an integrative discourse on compulsive buying, focusing on the perspective of the customer and on marketing activities which promote excessive consumption.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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