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portada Csr: Is What's Good for Society Also Good for Business?
Type
Physical Book
Year
2014
Language
English
Pages
56
Format
Paperback
ISBN13
9783659608735

Csr: Is What's Good for Society Also Good for Business?

Gillette Nicole (Author) · Lap Lambert Academic Publishing · Paperback

Csr: Is What's Good for Society Also Good for Business? - Gillette Nicole

New Book

£ 37.99

  • Condition: New
Origin: Spain (Import costs included in the price)
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Synopsis "Csr: Is What's Good for Society Also Good for Business?"

The objective of this study was to determine whether a company engaged in Corporate Social Responsibility (CSR) activities would experience a financial reward or penalty for the strategy. It is imperative that corporations act as partners in the attempt to improve conditions of society and the environment in which we all live. Two competing corporations were selected; one, which has employed green strategies whereas the other appears less, committed. The two firms were analyzed and compared and contrasted to assess the financial implications. It was discovered that green oriented company has a growing return on equity and also return on assets ratio. Abercrombie & Fitch also has a great market value, and also stock price potential. On the other hand, even though the company increases their profit margin from 2009 to 2011, Abercrombie & Fitch experiences a poor profit margin in comparison to their rival, American Eagle Outfitters. Overall, throughout the study it becomes apparent that Abercrombie & Fitch not only show a strong presence currently in the market and clothing industry, but also a strong and promising future as a result of their new social responsibility strategy.

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