Share
Customer perception towards service delivery channels in CORE banking
Nama Madhavi
(Author)
·
LAP Lambert Academic Publishing
· Paperback
Customer perception towards service delivery channels in CORE banking - Madhavi, Nama
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My Wishlists
Origin: U.S.A.
(Import costs included in the price)
It will be shipped from our warehouse between
Friday, August 09 and
Wednesday, August 21.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Customer perception towards service delivery channels in CORE banking"
In the marketing view point, Philip Kotler1 defines "A service is any activity or benefit that one party can offer to another that is essentially intangible and does not result in the ownership of anything. Its production may or may not be tied to a physical product". It was stated that, "services are those separately identifiable, essentially intangible activities which provide want-satisfaction, and that are not necessarily tied to the sale of a product or another service. To produce a service it may or may not require the use of tangible goods. However, when such use is required, there is no transfer of title to these tangible goods." A service is a set of one time consumable and perishable benefits. Most modern products are a combination of both. For example, when purchasing a washing machine the customer also receives services such as installation, maintenance and repair.
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
✓ Producto agregado correctamente al carro, Ir a Pagar.