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portada Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications (Routledge Revivals)
Type
Physical Book
Publisher
Language
English
Format
Hardcover
ISBN13
9780367230180

Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications (Routledge Revivals)

Art Weinstein; William C. Johnson (Author) · Crc Pr Inc · Hardcover

Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications (Routledge Revivals) - Art Weinstein; William C. Johnson

Physical Book

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Synopsis "Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications (Routledge Revivals)"

First Published in 1999, this book stresses the service aspects of an organization - especially customer service, marketing, and organizational responsiveness, and how to create and provide outstanding customer value to the target market(s).

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The book is written in English.
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