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Digital Era and Fuzzy Applications in Management and Economy
Rodríguez García, Martha Del Pilar ; Cortez Alejandro, Klender Aimer ; Merigó, José M. (Author)
·
Springer
· Paperback
Digital Era and Fuzzy Applications in Management and Economy - Rodríguez García, Martha del Pilar ; Cortez Alejandro, Klender Aimer ; Merigó, José M.
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Origin: U.S.A.
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Synopsis "Digital Era and Fuzzy Applications in Management and Economy"
This book aims to contribute to the discussion about the implications of fuzzy logic, neural networks, digital era, and other intelligent techniques on organizations. This book will be very useful for academic researchers and postgraduate students aiming to introduce themselves to the field of quantitative techniques for overcoming uncertain environments and developing models to make decisions. Developments in other theories and socioeconomic and computational changes have shed light on the importance of fuzzy applications in social sciences. The treatment of uncertainty in the economic and business analysis is fundamental and requires instruments compatible with the uncertain environment of economics and business, because most of the traditional models have been overtaken by this reality when trying to make decisions with uncertain information. In the face of information technology, digitization, and uncertainty, organizations confront new opportunities and challenges. In order to take advantage of these opportunities and overcome current and future challenges, it is needed to understand the evolution of these phenomenon.
