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portada Grand Brand Rajini: Brand Management the Rajinikanth Way
Type
Physical Book
Language
English
Pages
160
Format
Paperback
Dimensions
19.8 x 12.9 x 0.9 cm
Weight
0.16 kg.
ISBN13
9788129120595

Grand Brand Rajini: Brand Management the Rajinikanth Way

P. C. Balasubramanian (Author) · Ram N. Ramakrishnan (Author) · Rupa Publications India · Paperback

Grand Brand Rajini: Brand Management the Rajinikanth Way - Balasubramanian, P. C. ; Ramakrishnan, Ram N.

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£ 17.94

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Friday, August 02 and Wednesday, August 14.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Grand Brand Rajini: Brand Management the Rajinikanth Way"

Rajinikanth is one of the most popular Film actors from South India. A devout, self disciplined human being..a rags to riches story..an embodiment of human values..a cult figure par excellence..the way he conducts him-self mnd his professional management of his career is unique. This book is an original and unique take on Brand Mangement, using Rajinikanth's superstardom as a model for building and sustaining a successful bran

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The book is written in English.
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