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Guerilla Marketing: Easy and Inexpensive Strategies for Making big Profits From Your Small Business
Jay Conrad Levinson
(Author)
·
Harper Business
· Paperback
Guerilla Marketing: Easy and Inexpensive Strategies for Making big Profits From Your Small Business - Levinson, Jay Conrad
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Origin: U.S.A.
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Friday, June 28.
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Synopsis "Guerilla Marketing: Easy and Inexpensive Strategies for Making big Profits From Your Small Business"
NATIONAL BESTSELLERThe book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. Jay Levinson's Guerrilla Marketing revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid and effective ideas, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including strategies for marketing on the internet (explaining when and precisely how to use it); tips for using new technology, such as podcasting and automated marketing; programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees. Guerrilla Marketing is the entrepreneur's marketing bible--and the book every small-business owner should have on his or her shelf.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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