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portada Key Success Factors of sme Internationalisation: A Cross-Country Perspective: 34 (International Business & Management)
Type
Physical Book
Publisher
Author
Year
2018
Language
English
Pages
272
Format
Hardcover
ISBN13
9781787542785
Categories

Key Success Factors of sme Internationalisation: A Cross-Country Perspective: 34 (International Business & Management)

Noemie Dominguez (Author) · Emerald Publishing Limited · Hardcover

Key Success Factors of sme Internationalisation: A Cross-Country Perspective: 34 (International Business & Management) - Noemie Dominguez

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Origin: U.S.A. (Import costs included in the price)
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Synopsis "Key Success Factors of sme Internationalisation: A Cross-Country Perspective: 34 (International Business & Management)"

This collective book offers a cross-country perspective on the internationalisation of small and medium-sized enterprises (SMEs). Scholars from prestigious institutions in Europe, North America, Australia and China provide new insights on how SMEs develop and perform their international activities. Their innovative approach is particularly useful to understand the major role played by SMEs in today's global economy. The authors identify key factors that facilitate the international expansion of SMEs. They explain how SMEs can succeed in their development in both mature and emerging economies. Their findings are based on quantitative surveys and in-depth case studies, and the resulting recommendations are provided to help SME managers increase the performance of their international activities.

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