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Solution Business: Building a Platform for Organic Growth
Kaj Storbacka
(Author)
·
Risto Pennanen
(Author)
·
Springer
· Hardcover
Solution Business: Building a Platform for Organic Growth - Storbacka, Kaj ; Pennanen, Risto
£ 70.70
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Synopsis "Solution Business: Building a Platform for Organic Growth"
Success in solution business starts by accepting that solution business is a separate business model, not simply another product category or an extension of the existing product business. This book identifies the business model areas that firms need to focus on when transforming into solution business. It further organizes these areas into three sets of capabilities and practices: commercialization, industrialization and solution platforms. This is the first book to take a comprehensive view of success in solution business and its relevance therefore extends to all functions of firms wanting to become solution providers as well as to many managerial levels. The book will also help you self-assess how ready your organization is for success in solution business.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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