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portada Social, Mobile, and Emerging Media Around the World: Communication Case Studies
Type
Physical Book
Year
2018
Language
English
Pages
208
Format
Hardcover
ISBN13
9781498573504

Social, Mobile, and Emerging Media Around the World: Communication Case Studies

New Book

£ 129.54

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Friday, July 05 and Wednesday, July 17.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "Social, Mobile, and Emerging Media Around the World: Communication Case Studies"

Social, Mobile, and Emerging Media around the World: Communication Case Studies is an edited collection of cutting edge research on the practical applications of diverse types of emerging media technologies in a variety of industries and in many different regions of the world. In recent years, emergent social media have initiated a revolution comparable in impact to the industrial revolution or the invention of the Internet. Today, social media's usage statistics are mind-boggling: almost two billion people are Facebook users, over one billion people communicate via What'sApp, over forty billion pictures are posted on Instagram, and over one million snaps are sent on Snapchat daily. This edited collection analyzes the influence of emerging media technologies on governments, global organizations, non-profits, corporations, museums, restaurants, first responders, sports, medicine, television, and free speech. It studies such new media phenomena as brandjacking, crowd-funding, crowd-mapping, augmented reality, mHealth, and transmedia, focusing specifically on new media platforms like Facebook and Facebook Live, Twitter, Sina Weibo, Yelp, and other mobile apps.

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All books in our catalog are Original.
The book is written in English.
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