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portada Strategic Marketing Decisions in Global Markets
Type
Physical Book
Author
Publisher
Year
2004
Language
English
Pages
343
Format
Paperback
Dimensions
27.2 x 21.6 x 2.0 cm
Weight
0.91 kg.
ISBN
184480142X
ISBN13
9781844801428
Categories

Strategic Marketing Decisions in Global Markets

Isobel Doole (Author) · Robin Lowe (Author) · Cengage Learning · Paperback

Strategic Marketing Decisions in Global Markets - Doole, Isobel ; Lowe, Robin

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Synopsis "Strategic Marketing Decisions in Global Markets"

The focus of this text is on strategic marketing decision making in a global context.

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