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The Come Back Culture: 10 Business Practices That Create Lifelong Customers
Jonathan Malm
(Author)
·
Jason Young
(Author)
·
Baker Books
· Hardcover
The Come Back Culture: 10 Business Practices That Create Lifelong Customers - Young, Jason ; Malm, Jonathan ; Schulze, Horst
£ 16.19
£ 17.99
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Synopsis "The Come Back Culture: 10 Business Practices That Create Lifelong Customers"
Everything equal, customers choose whether they will return based on the feeling they get when interacting with your brand. Research reveals that a high number of customers will go through the trouble of switching brands due to a bad customer experience. Great businesses know how to make a customer feel seen, understood, and valued. Those satisfied customers trust you more and come back--and they tell their friends.Backed by plenty of on-the-ground research and illustrated with real-life examples, The Come Back Culture shows you how to create an experience that keeps people coming back for more. It shows you how to- build a hospitable team- know your guest- create moments that impress- recover quickly when things go wrong- and moreWhether you offer a service or a product online or at a physical location, you can use the principles in this book to turn your customers into raving fans of your business who not only spend their money but continue to spread awareness of your brand.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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