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This Is PR: The Realities of Public Relations
Dean Kruckeberg
(Author)
·
Doug Newsom
(Author)
·
Judy Turk
(Author)
·
Cengage Learning
· Paperback
This Is PR: The Realities of Public Relations - Newsom, Doug ; Turk, Judy ; Kruckeberg, Dean
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Synopsis "This Is PR: The Realities of Public Relations"
Ideal for the beginning student or the experienced public relations practitioner, THIS IS PR: THE REALITIES OF PUBLIC RELATIONS, Eleventh Edition, covers the world of public relations with a strong emphasis on fundamentals such as history and research, as well as emerging issues such as technology, ethics, and the international aspects. With numerous examples, strategies, tactics, and case studies, you'll have resources you can take away from the classroom.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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