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portada 101 Design Methods: A Structured Approach for Driving Innovation in Your Organization
Type
Physical Book
Publisher
Year
2012
Language
English
Pages
336
Format
Paperback
Dimensions
23.1 x 18.8 x 1.8 cm
Weight
0.66 kg.
ISBN
1118083466
ISBN13
9781118083468
Edition No.
1

101 Design Methods: A Structured Approach for Driving Innovation in Your Organization

Vijay Kumar (Author) · Wiley · Paperback

101 Design Methods: A Structured Approach for Driving Innovation in Your Organization - Kumar, Vijay

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Synopsis "101 Design Methods: A Structured Approach for Driving Innovation in Your Organization"

The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and researchers who undertake the challenge of innovation, despite a lack of established procedures and a high risk of failure, will find this an invaluable resource. Novices can learn from it; managers can plan with it; and practitioners of innovation can improve the quality of their work by referring to it.

Customers reviews

Carlos Gana ValenciaMonday, November 19, 2018
Verified Purchase

Amazing!

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Claudia IbañezThursday, November 02, 2023
Verified Purchase

Buen libro!! Llegó en óptimas condiciones.

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