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Advertising
Hackley, Chris (Author)
·
Sage Publications Ltd
· Hardcover
Advertising - Hackley, Chris
£ 450.00
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Synopsis "Advertising"
The study of advertising is a heated and expansive forum, with research diverging along methodological, semantic, and often political lines. This eclectic, extensive, and inclusive collection draws together the diverse literature with a view to organizing and making sense of the state of play of advertising research, with papers drawn not only from the major international advertising journals, but also widely across the social sciences.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
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