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Approaches to Media: A Reader: 1 (Foundations in Media)
Newbold Boyd-Barrett (Author)
·
Bloomsbury Academic
· Paperback
Approaches to Media: A Reader: 1 (Foundations in Media) - Newbold Boyd-Barrett
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Synopsis "Approaches to Media: A Reader: 1 (Foundations in Media)"
This volume illustrates and exemplifies the variety of ways in which the mass media have been researched over the past fifty or more years. It provides extracts from seminal works and relates them to developments in the field as a whole and to later works. The volume identifies the major divisions within the field, including mass society theory, the media effects tradition, political economy, the public sphere, media occupations and professionals, cultural hegemony, feminism, and "new" audience research.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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