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portada Crossmediales Publizieren im Verlag (in German)
Type
Physical Book
Publisher
Author
Year
2013
Language
German
Pages
160
Format
Paperback
ISBN13
9783110306941
Edition No.
1
Categories

Crossmediales Publizieren im Verlag (in German)

Tobias Ott (Author) · De Gruyter Saur · Paperback

Crossmediales Publizieren im Verlag (in German) - Tobias Ott

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Synopsis "Crossmediales Publizieren im Verlag (in German)"

In this work, an optimal approach for transitioning to a new XML workflow process in the publishing industry is illustrated based upon the exigencies of three different types of publishers: a publisher of literary fiction, a scientific publishing house, and a publisher of self-help and children's books. After presenting basic technical issues, a suitable cross-media publishing strategy is proposed for each type of publishing house.

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The book is written in German.

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The binding of this edition is Paperback.

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