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portada Delivering Data Analytics: A Step-By-Step Guide to Driving Adoption of Business Intelligence From Planning to Launch
Type
Physical Book
Publisher
Year
2021
Language
English
Pages
232
Format
Paperback
Dimensions
23.4 x 15.6 x 1.6 cm
Weight
0.33 kg.
ISBN13
9781398602946
Edition No.
1

Delivering Data Analytics: A Step-By-Step Guide to Driving Adoption of Business Intelligence From Planning to Launch

Nicholas Kelly (Author) · Kogan Page · Paperback

Delivering Data Analytics: A Step-By-Step Guide to Driving Adoption of Business Intelligence From Planning to Launch - Kelly, Nicholas

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Synopsis "Delivering Data Analytics: A Step-By-Step Guide to Driving Adoption of Business Intelligence From Planning to Launch"

The importance of data analytics is well known, but how can you get end users to engage with analytics and business intelligence (BI) when adoption of new technology can be frustratingly slow or may not happen at all? Avoid wasting time on dashboards and reports that no one uses with this practical guide to increasing analytics adoption by focusing on people and process, not technology. Pulling together agile, UX and change management principles, Delivering Data Analytics outlines a step-by-step, technology agnostic process designed to shift the organizational data culture and gain buy-in from users and stakeholders at every stage of the project. This book outlines how to succeed and build trust with stakeholders amid the politics, ambiguity and lack of engagement in business. With case studies, templates, checklists and scripts based on the author's considerable experience in analytics and data visualisation, this book covers the full cycle from requirements gathering and data assessment to training and launch. Ensure lasting adoption, trust and, most importantly, actionable business value with this roadmap to creating user-centric analytics projects.

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