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portada Design for Media: A Handbook for Students and Professionals in Journalism, Pr, and Advertising
Type
Physical Book
Publisher
Year
2012
Language
English
Pages
384
Format
Paperback
Dimensions
24.4 x 18.8 x 2.3 cm
Weight
0.66 kg.
ISBN
1405873663
ISBN13
9781405873666

Design for Media: A Handbook for Students and Professionals in Journalism, Pr, and Advertising

Di Hand (Author) · Steve Middleditch (Author) · Routledge · Paperback

Design for Media: A Handbook for Students and Professionals in Journalism, Pr, and Advertising - Hand, Di ; Middleditch, Steve

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Synopsis "Design for Media: A Handbook for Students and Professionals in Journalism, Pr, and Advertising"

This essential guide provides you with a tailored introduction to the design techniques and production practices employed in the media industry. It presents clear and relevant explanations of how to design and produce any type of print and online publication to a professional standard, from pre-planning through to going to press or online. In providing the context, principles and thinking behind design over time, alongside the key practical techniques and know-how, this resource will enable you to present information clearly and effectively.Key features: Provides a complete resource, explaining the background, theory and application of design as well as the 'how to' Tutorials and exercises demonstrate how to create clean, attractive and well-targeted designs Highly illustrated throughout Colour 'How to' sections explain in detail how to create layouts and work with type, pictures and colour successfully Design for Media is a core resource for students and professionals in journalism, PR, advertising, design and across the media and creative sectors.

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