Share
Entrepreneurial Marketing for SMEs
Luca Cacciolatti (Author)
·
AIAA
· Hardcover
Entrepreneurial Marketing for SMEs - Luca Cacciolatti
Choose the list to add your product or create one New List
✓ Product added successfully to the Wishlist.
Go to My Wishlists
Origin: U.S.A.
(Import costs included in the price)
It will be shipped from our warehouse between
Monday, May 20 and
Wednesday, June 05.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Entrepreneurial Marketing for SMEs"
Entrepreneurial Marketing for SMEs explains key topics and challenges of entrepreneurial marketing in a coherent and logically presented sequence. The book contextualizes the practice of marketing amongst SMEs, and critically evaluates major issues of entrepreneurial marketing with a relevant and up-to-date academic body of knowledge. Entrepreneurial Marketing for SMEs truly integrates both entrepreneurial and marketing perspectives of the subject, keeping in consideration the unique organizational nature of SMEs and the significant effects of the institutional environment in which SMEs operates.
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
- 0% (0)
All books in our catalog are Original.
The book is written in English.
The binding of this edition is Hardcover.
✓ Producto agregado correctamente al carro, Ir a Pagar.
