Name: Hbr's 10 Must Reads on Communication (With Featured Article "The Necessary art of Persuasion," by jay a. Conger)
Price: 40.12 GBP
Availability: InStock
Author: Robert Cialdini
ISBN: 9781633694545

portada Hbr's 10 Must Reads on Communication (With Featured Article "The Necessary art of Persuasion," by jay a. Conger)

Type

Physical Book

Author

Robert Cialdini

Publisher

Harvard Business Review Press

Year

2013

Language

English

Pages

208

Format

Hardcover

ISBN13

9781633694545

Synopsis "Hbr's 10 Must Reads on Communication (With Featured Article "The Necessary art of Persuasion," by jay a. Conger)"

The best leaders know how to communicate clearly and persuasively. How do you stack up?If you read nothing else on communicating effectively, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you express your ideas with clarity and impact―no matter what the situation.Leading experts such as Deborah Tannen, Jay Conger, and Nick Morgan provide the insights and advice you need to:Pitch your brilliant idea―successfullyConnect with your audienceEstablish credibilityInspire others to carry out your visionAdapt to stakeholders’ decision-making styleFrame goals around common interestsBuild consensus and win support

Robert Cialdini

(Author)

View Author's Page

Robert B. Cialdini es profesor emérito de Psicología y Marketing de la Universidad Estatal de Arizona. Es autor superventas de The New York Times con Influencia: La psicología de la persuasión. Se ha traducido a cuarenta y cuatro idiomas. Entre los muchos méritos y premios de Robert B. Cialdini se encuentra su ejercicio como presidente de la Society of Personality and Social Psychology y su pertenencia a la Academia Estadounidense de las Artes y las Ciencias. Es, además, un popular invitado en los medios de comunicación y un habitual conferenciante en todo el mundo.

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