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portada Practising Corporate Social Responsibility in Malaysia: A Case Study in an Emerging Economy
Type
Physical Book
Year
2017
Language
English
Pages
193
Format
Hardcover
ISBN13
9783319624754
Edition No.
1

Practising Corporate Social Responsibility in Malaysia: A Case Study in an Emerging Economy

Loi Teck Hui (Author) · Palgrave Macmillan · Hardcover

Practising Corporate Social Responsibility in Malaysia: A Case Study in an Emerging Economy - Loi Teck Hui

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Synopsis "Practising Corporate Social Responsibility in Malaysia: A Case Study in an Emerging Economy"

This book takes a unique approach exploring Corporate Social Responsibility through a case study in Bintulu, Malaysia. Drawing upon major CSR and strategy theories, the author examines how CSR is embedded in the organizational strategic planning processes of two prevalent forms of governmental institutions, a development agency and a city council. Exploring the impact of triple bottom line in easing tensions between shareholders and stakeholders, this book provides a qualitative narrative on a holistic CSR process in order to assess the contribution and value of CSR to a firm's sustained value created capability.

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