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Primal Storytelling: Marketing for Humans
Anthony L. Butler
(Author)
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Lioncrest Publishing
· Paperback
Primal Storytelling: Marketing for Humans - Butler, Anthony L.
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Origin: U.S.A.
(Import costs included in the price)
It will be shipped from our warehouse between
Thursday, May 30 and
Monday, June 17.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Primal Storytelling: Marketing for Humans"
"I woke up to my mother's screams"These are the first words of Anthony Butler's Primal Storytelling. From a fire in Montana to the streets of Fallujah, Iraq, to the war for attention among 1.5 billion websites globally, Butler proves time and again that stories are the most effective way to capture human attention.Two years into running his own digital agency, Butler was stunned when a new client left. The work was good, they said, but the results weren't consistent. So Butler set out to fix it-to design a reliable digital marketing system that would always come out ahead.The result is a cutting-edge approach that combines evolutionary psychology with age-old story techniques to create high-performing digital content that cuts through the noise. Whether you're competing for local foot traffic or global downloads, Primal Storytelling will help you forge authentic connections with your audience, improve your brand performance in social media and SEO, and supercharge your content results.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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