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Shaw, m: Copywriting, Second Edition: Successful Writing for Design, Advertising and Marketing
Mark Shaw
(Author)
·
Laurence King
· Paperback
Shaw, m: Copywriting, Second Edition: Successful Writing for Design, Advertising and Marketing - Shaw, Mark
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Origin: Spain
(Import costs included in the price)
It will be shipped from our warehouse between
Friday, May 24 and
Tuesday, June 04.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.
Synopsis "Shaw, m: Copywriting, Second Edition: Successful Writing for Design, Advertising and Marketing"
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications.