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Strategic Management: Creating Competitive Advantages
Dess (Author)
·
Mcgraw Hill
· Paperback
Strategic Management: Creating Competitive Advantages - Dess
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Origin: Chile
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Synopsis "Strategic Management: Creating Competitive Advantages"
Strategic Management, Global Edition, by prestigious authors Dess/Lumpkin/Eisner, new co-author Gerry McNamara, and global contributor Bongjin Kim provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as intellectual assets, entrepreneurship, innovation, knowledge management, corporate governance, Internet strategies, crowdsourcing, environmental sustainability, and businesses’ use of social media.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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