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portada The 7 Secrets of Creative Radio Advertising
Type
Physical Book
Publisher
Language
English
Pages
176
Format
Paperback
Dimensions
20.3 x 12.7 x 1.0 cm
Weight
0.18 kg.
ISBN13
9781908746658
Edition No.
1

The 7 Secrets of Creative Radio Advertising

Tony Hertz (Author) · Panoma Press · Paperback

The 7 Secrets of Creative Radio Advertising - Hertz, Tony

New Book

£ 22.98

  • Condition: New
Origin: U.S.A. (Import costs included in the price)
It will be shipped from our warehouse between Friday, May 31 and Tuesday, June 18.
You will receive it anywhere in United Kingdom between 1 and 3 business days after shipment.

Synopsis "The 7 Secrets of Creative Radio Advertising"

Why you should read this book: because it's full of wisdom, experiences, examples and entertaining stories drawn from Tony Hertz's 40 years' beyond-all reason passion for radio advertising. Including links to 25 of the best radio spots you've ever heard. Because in today's visual/digital /online/mobile/social media/branded content consumed advertising business, radio remains a powerful and relevant way to reach millions of consumers all over the world. And Tony Hertz is uniquely qualified to give it the creative attention it deserves. Because whatever your role in the advertising process, the 7 Secrets will actually show you how to make better radio commercials. Even if 6 of them aren't actually Secrets. Because if you've ever been in one of Tony's radio workshops, seminars or presentations, this is the book you would have bought afterwards anyway! Because it will make you want to sit down and write a great radio ad!

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The book is written in English.
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