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portada The Delta Project: Discovering new Sources of Profitability in a Networked Economy
Type
Physical Book
Publisher
Author
Year
2001
Language
English
Pages
304
Format
Hardcover
Weight
1
ISBN
0312240465
ISBN13
9780312240462
Edition No.
2001

The Delta Project: Discovering new Sources of Profitability in a Networked Economy

Hax,Wilde (Author) · Aiaa · Hardcover

The Delta Project: Discovering new Sources of Profitability in a Networked Economy - Hax,Wilde

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£ 107.80

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Origin: U.S.A. (Import costs included in the price)
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Synopsis "The Delta Project: Discovering new Sources of Profitability in a Networked Economy"

Emerging from the authors' work with companies such as Coca-Cola, Motorola, 3M, General Motors and Unilever, The Delta Projec t provides a unique model through which to develop strategy in the new economy. Hax and Wilde examine how globalization, deregulation and the emergence of the internet infrastructure have changed the rules for success and identify three distinct strategic positions that can be used to realign the direction of your business. Introducing new models of 'bonding', 'complementors' and 'customer lock-in' this book provides a fundamental shift in the way we think about competitive positioning.

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