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The Fundamentals of Design Management
Kathryn Best (Author)
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Ava Publishing
· Paperback
The Fundamentals of Design Management - Kathryn Best
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Synopsis "The Fundamentals of Design Management"
The Fundamentals of Design Management is a comprehensive guide to managing the people, projects, processes and procedures behind the design of our everyday products, services, environments and experiences. This title emphasises the inter-disciplinary nature of design management, and as such is of relevance to those from a number of backgrounds: art and design, business, marketing or media. It explicitly places the principles and processes of design within the context of a business or enterprise. The Fundamentals of Design Management considers the process of managing design through the experiences of a range of design practitioners and industry experts.
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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.
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